Santa's Sleigh Was Full of Fitbits

 

Did you get a Fitbit for Christmas? You're not alone.
As noted by Quartz, the company's app shot to No. 1 in Apple's App Store on Christmas Day, as millions of people presumably unwrapped a new fitness tracker and got a head start on New Year's resolutions.
As of Dec. 28, the Fitbit app was in second place, eclipsed only by YouTube. On Google Play, it's currently at No. 10.
The Fitbit lineup ranges from the clip-on Zip to the high-end Surge, with the wrist-worn Charge and Charge HR in the middle. The companion apps run on iOS and Android and let owners keep tabs on activity. They make for good gifts, which is perhaps why Fitbit has typically seen its sales jump in the fourth quarter, according to Quartz.

Wearables are expected to be a popular category well into 2016. Earlier this month, IDC said total wearable shipment volume for the quarter came to 21 million units—up 198 percent from the 7.1 million shipped during the same time last year. Fitbit retained its No. 1 position, beating out Apple, Xiaomi, Garmin, and BBK subsidiary XTC, which produces just one device—the Y01 children's phone watch.
Look for more from Fitbit and other fitness device makers at next week's CES.